Buyer’s Guide For Engagement Rings & Diamonds

Based upon the many questions we receive about diamonds and engagement rings, we thought it was important to create a buyer’s guide for engagement rings & diamonds. Since many of people shopping for engagement rings and diamonds are first time shoppers, they are going to have questions that need to be answered. We take diamond education very seriously here at Secret Diamond and so should you. We understand that not everyone out there is a diamond expert and shopping for a diamond can be very confusing the first time you do it. Quite frankly, shopping for engagement rings can be pretty confusing too, especially if you are not familiar with all of the engagement ring terms like "Solitaire" or "Filigree" or "Milgrain". Many people that are in the market to purchase an engagement ring or even diamond stud earrings, have never owned a diamond in their life. And even if you consider yourself a pretty knowledgeable person when it comes to diamonds, reading our "Buyer’s Guide For Engagement Ring & Diamond Shoppers" may help you brush up a bit. Although this guide can’t possibly teach you everything you need to know about diamonds and engagement rings, it will be a very good start on the basics. It will include enough information so that you can start to shop with confidence knowing that you understand what makes a diamond desirable and what is truly a good deal on a quality diamond engagement ring. Come with us as we explore the world of diamonds and help you search for the "Perfect Engagement Ring" for your bride-to-be.

The Diamonds & Engagement Rings Budget Decision

Without a doubt, the first step in purchasing diamonds or engagement rings is to determine how much you are planning to spend. How much you can spend and how much you are going to spend may be 2 different amounts. Although many grooms would like to buy their new bride the biggest, nicest engagement ring that money can buy, the reality is that you may have to settle for something less. Good quality diamonds with a larger carat weight can get rather expensive. (And don’t forget to add the cost of the engagement ring setting) Try not to spend more than you can comfortably afford without going in to much debt if you can help it. Although you could certainly consider taking out an engagement ring loan, starting off a new marriage with the extra added stress of living in debt is not necessarily the best idea. Believe it or not, many couples decide to spend less on their diamond engagement ring than they actually can afford. They may be opting to allocate the money saved on something else, like their new home together or a much needed new car. Or perhaps they have decided to spend more money on the honeymoon or the wedding. Investing the money saved or putting it in the bank for a "rainy day", may not be a bad idea either. Whatever the case may be, deciding on your diamonds and engagement ring budget is the first decision you will have to make when getting engaged.

The Engagement Ring Setting

In most cases, the price of the diamond in your diamond engagement ring is going to account for the majority of the cost, with some exceptions. A Diamond engagement ring really consists of 2 parts, the center diamond and the engagement ring setting. In most cases there is also a 3rd part, the wedding band. However the wedding band is often purchased at a later date and you may have extra time to save for it. However many styles of engagement rings are available in matching engagement ring sets (matching wedding band included) that you can purchase at the same time. If you can afford to purchase both at the same time, you may ask if there is a price break for doing so. It may also be beneficial to purchase both the engagement ring and the wedding band at the same time to make sure they fit together perfectly. But for now, we will just stick to the diamond engagement ring portion of your purchase. Again, the diamond will often account for the majority of the cost. Exceptions will start to take place if you are purchasing an antique or vintage style engagement ring with a lot of extra carat weight of diamonds in the ring itself. Also, some types of engagement ring styles will have very detailed hand engraving, filigree or milgrain details. The more intricate your engagement ring gets, usually the more expensive it gets. Another potential significant cost to your engagement ring setting is the type of precious metal you choose. 14 Karat Gold Engagement Rings will be the most affordable option, in either white or yellow gold. 18 karat gold engagement rings will usually cost a little bit more. ($200 more per ring at www.SecretDiamond.com) That’s because an engagement ring made from 18k gold will have more gold in the ring. 14k gold engagement rings are approximately 58% gold, and 18k gold rings will be 75% gold. More gold in the ring, increases the cost of the ring. That is also why an engagement ring with a thicker band will cost more. The thicker the band, the more gold that is required to make it. The same principal applies to Platinum engagement ring settings. Platinum is the rarest metal on Earth, therefor it is very expensive. A simple solitaire engagement ring setting made in platinum, can increase the cost of the ring by $300 to $500. And if you are buying a platinum ring with a thicker style band, the cost can go up another $1500 to $2500. I have even seen platinum engagement ring settings cost as much as $10,000 with out a center diamond even included yet. Many times they may also have a significant amount of accent diamonds too, which contributes to the overall cost. That is the #1 reason why many people choose not to buy platinum engagement ring settings. A solitaire engagement ring setting will be your most economical choice. Typically they are not overly thick, and a solitaire engagement ring won’t have any accent diamonds to drive up the cost of the setting. So if you buy a solitaire setting, you will have 3 things that save you money. They are thinner, not intricately designed, and have no accent diamonds to drive up the overall cost. Three things that will all save you money. And please don’t feel that you are settling for anything less if you buy a solitaire engagement ring. They have a very simple form of classical elegance to them that has always been very popular in the past, and will always be very popular in the future. Besides, you will have more money left over to spend on the center diamond itself. You can get a bigger and/or nicer diamond. Many couples decide to purchase a solitaire engagement ring band so they can afford a bigger/nicer diamond, and then buy a fancy engagement ring setting in the future when they can afford it easier.

Next we will discuss the all important diamond purchase. Make sure to come back and read the upcoming section of our guide because buying the best diamond for your money is easy to do once you learn how. We will teach what the most important factors are when selecting your center diamond, and teach you a few tricks on how to save some cash.

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Solitaire Diamond Engagement Rings

	What are "Solitaire Diamond Engagement Rings" exactly? Solitaire Diamond Engagement Rings are a type of diamond engagement ring that has just a single diamond placed in the center of the ring on the top side. Another term that is often used is an abbreviated version called Solitaire. If the diamond engagement ring you are choosing has any other diamonds included whatsoever, it will not be a solitaire in the strictest sense of the term. However there are many other simple designs of engagement rings that look almost like a solitaire, but technically they are not. Solitaire engagement rings are the oldest form of the "engagement ring" since the tradition began hundreds of years ago. Solitaire diamond engagement rings come in many forms and are available in all shapes and sizes of diamonds. Even though they have a very simple design, the number of choices you have are almost endless. In fact, they are the most flexible engagement ring in terms of how many options you have. The first option you will have is the shape of the solitaire diamond. The following diamond shapes are available: Asscher Cushion Emerald Heart Marquise Oval Pear Princess Radiant Round Trillion Those are the 11 most popular diamond shapes to choose from. There are many more shapes available, however they are not the mainstream diamond shapes. The next decision you will have to make is the size of the solitaire diamond for the ring. This may be determined by your budget more than anything else. The most popular size for solitaire diamonds today is 1 carat, however diamonds are available in all carat sizes. "Carat weight" is the correct term as the word "carat" refers to the weight of a diamond and not it’s size. However a heavier carat weight will usually mean that you will have a larger diamond. The smallest diamonds are 1/100th of a carat and are often referred to as micropave diamonds. Diamonds this small are not used for solitaire diamond engagement rings. They are typically used in designer, vintage or antique style engagement rings as accent diamonds in the band of the ring, or around the center diamond giving it a "Halo Diamond Engagement Rings" effect. Typically a solitaire diamond engagement ring will start with a diamond that is at least 1/4 carat. Traditionally 1/2 carat solitaire diamond engagement rings were very popular, but the desire for a larger diamond is more popular today. There are also solitaires that are available in 3/4 carat diamonds, as well as 1 1/4 carat, 1 1/2 carat, 1 3/4 carat, 2.0 carats and much larger. The size of the diamond you choose is only limited by your budget and her personal taste. Many new brides do not want a large diamond for their ring. They may feel that it is too expensive or too "Showy" for them. You should never feel pressured to purchase a particular carat weight diamond and you should never purchase one that is more expensive than you can afford. The next choice you will have to make for your solitaire diamond engagement ring is the type of metal. The type of metal and the thickness of the band will determine how much it costs. A Plain 14k gold band that is on the thinner side (2mm) may only cost a couple of hundred bucks, while a thicker platinum band can cost over $1,000. (Platinum is the rarest precious metal on earth and therefor your most expensive choice) The thicker the band becomes, the more Karats it will require. That will increase your cost as engagement ring bands are made from precious metals. "Karat" and not "Carat" is the proper spelling if you are referring to gold, rather than diamonds. Diamonds are weighed by carat weight with a "C". "24 Karat" gold is solid gold. "14 Karat" gold is 14 parts of gold out of 24 parts or approximately 58% gold. "18 Karat" gold is 18 parts of gold out of 24 parts and approximately 75% gold. Because 18 Karat gold engagement rings have a higher gold content, they will cost more than 14 Karat gold engagement rings. You will also have to think about what style of solitaire diamond engagement ring band you want. There are many choices of designs such as the classic "Tiffany Style" solitaire or a "Cathedral Style" Solitaire band. And all of the different styles will be available in different thicknesses. The thicker the band, the more it will cost. When thinking about the type of precious metal to choose, you can buy Platinum (Most expensive), Palladium, 14k white gold, 18k white gold, 14k yellow gold and 18k yellow gold. Most engagement ring companies will not offer palladium solitaire diamond engagement rings, however Engagement Rings By Secret Diamond offer all of our engagement rings in Palladium. White gold is by far the most popular choice for engagement rings and certainly for solitaires. You will only have to choose between 18k and 14k white gold. If your partner is allergic to nickel (used as a mixer metal) you may consider palladium or platinum solitaires as these are hypoallergenic choices. The last thing to consider is the size of her engagement ring finger. The engagement ring finger may be a different size than her other fingers. Most engagement ring companies will only offer their engagement rings in 1/2 sizes, however Engagement Rings By Secret Diamond offers their engagement rings in quarter sizes for a more comfortable fit. See our page on ways to get the size of her engagement ring finger without her knowing here.

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Diamond Engagement Rings

It is believed that currently more than two-thirds of brides-to-be are actively involved in shopping for their diamond engagement rings and many of them are visiting jewelry stores or browsing online by themselves. A recent survey states that this is about a 20% increase over the numbers that were shopping for engagement rings on their own in 2005. The trend seems to be continuing upward as it is becoming more obvious that theses new brides are generally very happy with their engagement ring purchase, particularly when it comes to the style and design they prefer. The majority of the brides cited in the poll stated that they felt even more comfortable researching and shopping for their new engagement ring, than they did when shopping with their fiance’. Another startling fact that came to light in the poll was that despite today’s economic downturn, 80% of the couples that purchased a new diamond engagement ring chose not to purchase a smaller diamond. Traditionally about 1/3 of couples purchase their diamond and engagement ring mounting separately.

Given the fact that buying diamond engagement rings online has become more popular than ever, brides now have an opportunity that was not available before the internet. Couples had been traditionally stuck with just the engagement ring selections that their local jewelry stores were offering. And to make matters even worse, many couples in "small town america" did not have any choices at all. They would have to travel many miles to neighboring towns just to see a couple of diamond engagement ring designs. Fewer jewelry stores meant fewer choices, and probably higher prices. The internet has changed all of that. Any person located anywhere in the world can view huge selections of affordable engagement rings with prices that are more affordable than ever before. And without the pressure of an annoying high pressure salesperson. The resources that are available for diamond engagement rings online are changing the diamond industry. Jewelry stores can no longer charge the outrageous mark-ups that they once enjoyed, leaving you at their mercy. You can have the upper hand when it comes to buying your diamond engagement ring if you just turn to the best free resource you have at your fingertips. Diamond engagement rings online available worldwide at the store called Secret Diamond.

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Purchasing Diamonds & Engagement Rings Online

Over the years we have answered numerous questions from customers about purchasing their diamonds and engagement rings online. It seems that most people are very interested in the idea of buying diamonds or engagement rings online for a couple of reasons. The main reason we hear is that our prices are dramatically less expensive than those of their local jewelry store. This is really not surprising when you consider why. The first reason why we are less expensive is low overhead. We do not have fancy jewelry stores that have a significant amount of overhead. Think about all of the expenses that jewelry stores have that we do not. Many jewelry stores may have only 1 or 2 locations. These stores can only sell to the local customer base, so they have to spend an enormous amount of money on advertising to convince the locals to buy from them instead of online. Typically they are not selling their engagement rings worldwide like we are, and in many cases they may not even have a website to display their diamond rings. At Engagement Rings By Secret Diamond, we do not spend a single penny on advertising, throughout most of the year. Lets say that a local jewelry store has an advertising budget of $50,000. (Not really that much) Just imagine how many diamonds or engagement rings have to be sold, just to pay for that advertising. Again consider that they are more than likely, only selling to their local customer base. I think you would be surprised to hear how few engagement rings some jewelry stores actually sell. That advertising expense is added to the cost of your diamond engagement ring.

The second reason why we are much less expensive is because we work directly with the diamond importers, right at the source. Unlike your typical jewelry store that has maybe 3-4 companies that mark-up the diamond before it gets to them, with Engagement Rings By Secret Diamond you are buying a diamond that has the fewest number of companies marking up the diamond before it gets to you possible! Fewer companies marking up the diamond, means a lower cost to you. Now when you have sold as many diamond engagement rings online worldwide as we have, you have a very large base of happy customers. Just read our testimonials page located at the link below to see what our satisfied customers have to say about our Engagement Rings Store. Also please feel free to visit our Better Business Bureau page to see that we are a proud member of the BBB online, and in excellent standing.

Again this means lower prices to you. Why? Because we receive many sales referred to us by other satisfied customers. Customers that refer us to their family members, co-workers and best friends. In business they say that the best form of advertising is "Word of Mouth" advertising. When we sell an engagement ring to someone that is referred to us by our happy customers, that sale cost us nothing in advertising dollars. That means that we do not have to "Add The Cost Of Advertising" to the price of our engagement rings, which means additional savings to you, our future customer.

We want you to know that at Engagement Rings By Secret Diamond, we take "Word of Mouth" advertising very seriously. We are very proud of our commitment to our customers (Past, Present and Future Customers) And we want you to know that we will work very hard to earn your trust, and to make you our next satisfied customer. We want to earn YOUR future business, as well as all of the future business you refer to us including YOUR family members, co-workers and friends.

I think it is important to note that this is not an article meant to criticize your local jewelry store. Everyone I know would like to spend their money in a local community business, including us at Secret Diamond. Also, a jewelry store can add a certain value to your engagement ring buying experience. You will actually be able to see, touch, feel and try on the engagement ring before you buy it. And it will most likely be easier to have your engagement ring worked on for routine maintenance, or cleanings without having to ship it back to us. However if you are working with a limited budget, or you have the money & you just don’t want to pay a lot more than you have to, buying diamonds or engagement rings from our online store is without a doubt, the best way to save.

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Frequently Asked Questions About Engagement Rings, Wedding Bands And Diamond Engagement Rings

Do I have to purchase a wedding band with an engagement ring?
First to make it clear, you do not. Personal preference should be the deciding factor with that question. Some brides may chose not to wear a wedding band simply for reasons of comfort. Another reason that you might not purchase a matching wedding band is that many modern engagement rings are created in one piece to look as though there is already a matching wedding band being worn. This style is very popular today. The engagement ring may even be manufactured to look as though there are 2 wedding bands being worn. (One on each side) And there are also rings that are designed to have 2 separately purchased wedding bands worn with it.
And then there are even that are so elaborately designed, that you may not want to wear a band with it for a whole multitude of reasons. One such reason could, be that it wouldn’t even be possible because of unique design. Or maybe you do not want the wedding band to compete or “interfere” with the unique design of your very beautiful engagement ring.
	Now with all that said, if you are more interested in what “Tradition” holds and you would like to operate accordingly, you will probably decide to purchase a wedding band. Traditionally when a couple becomes married, the groom will present the bride with an engagement ring as well as a wedding band. (The groom almost always wears just a wedding band) But even at this point I believe that today’s standards are much more flexible than in years past. Many brides today often decide not to wear their wedding band together with their engagement ring. They may decide to just wear one and not the other. Or they may even wear the wedding band on the right hand and the engagement ring on the left wedding ring finger.
The important thing to remember is that you are the boss when it comes to your engagement ring and/or wedding band. You should decide what is right for you and what makes you feel comfortable and most importantly….HAPPY!! Purchase a wedding band with an engagement ring.

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